Should you choose digital print or gravure print for your packaging ?

First of all, Let’s figure it out what is the different between them?

Gravure pringting machine

1,Gravure printing is a traditional printing technique, (gravure also called cylinder)which involves a complicated process of plate-making, typesetting, proofing, etc.

The high production quantity makes it unsuitable for small-scale printing.
On the other hand, digital printing is a relatively simple and convenient technique.
The computer-designed graphics can be directly printed without the cumbersome traditional printing process, and there is no limitation on quantity, But it will be expensive if you need small quantity.

2,Due to the complicated process and technique, the production cycle of gravure printing is long( about 30days).

Meanwhile, digital printing is relatively fast and efficient(about 7-10days), no need to make plate, it can directly printing.
It is a great advantage for customers who require urgent delivery.

3,The process of gravure printing is complex, requiring highly skilled workers at every step to avoid errors and waste.

In contrast, digital printing is much simpler, requiring only basic computer operation.
In the 21st century, operating a computer is not an issue for most people.

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digital machine

4,Regarding the final products , gravure printing offers a richer selection of colors, with more realistic and vivid hues.

In comparison, digital printing mainly depends on the artwork’s resolution and uses CMYK color mixing to create the final product.

5,The cost of the two machines is quite different.

The price of a digital printer is extremely expensive, and a good machine may cost over 10 million dollors, On the other hand, the cost of a gravure printing machine is relatively lower, but the manual labor cost is higher.

In conclusion, gravure printing and digital printing have their own characteristics, advantages, and disadvantages. Customers should choose the printing technique based on their needs, budget, and time requirements.
Now that you have some understanding of these two ways, take a look at this chart.

After reading this article, if you have any further questions,

please leave a comment below, or contact customer service.Mepacks.com

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